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Brand guidelines

The SpotEx.trade logo, colours and typeface, and how to use them. Download what you need, and read the full guidelines before you publish.

Download guidelines (PDF)

Logo

SpotEx
Primary logo
The mark with the wordmark. Use this one wherever it fits, and align it left on a page.
SVGPNG 1600px
SpotEx
Logo on dark
The same logo with a white wordmark, for dark backgrounds. The mark keeps its blue square.
SVGPNG 1600px
SpotExSpotEx
Vertical logo
The same lockup stacked, for square spaces where the horizontal one would be too small.
SVGPNG 800pxSVG on darkPNG on dark
Logomark
The S-mark on its blue square. Use it for app icons, avatars and buttons.
SVGPNG 512pxPNG 192px

The wordmark in these files is drawn as outlines, so it keeps its shape without Goldman installed.

Colours

Spotex Blue
HEX
#0075CC
RGB
0, 117, 204
CMYK
84, 51, 0, 0
Soft Black
HEX
#1A1A1A
RGB
26, 26, 26
CMYK
73, 67, 65, 78
White
HEX
#FFFFFF
RGB
255, 255, 255
CMYK
0, 0, 0, 0

Typeface

SpotEx

Aa Bb Cc Dd Ee Ff Gg 0123456789

Goldman Regular

The typeface of the wordmark.

Get it on Google Fonts

Usage

Minimum size
For the coloured and single-colour versions alike.
Horizontal lockup
170 px wide
Vertical lockup
100 px
Logomark
15 px
Do
  • Use the primary logo, with the blue logomark, wherever possible.
  • Keep the logomark together with its S-mark whenever possible.
  • Align the horizontal lockup to the left of a page, never to the right.
  • Use the logomark on its own only for buttons, profile pictures and icons.
  • Keep the mark on its blue square; the single-colour versions in the guidelines are for low-contrast backgrounds only.
  • Keep the safe space around the logo clear.
Don't
  • Distort or stretch the logo.
  • Change its colours away from the colour guide.
  • Add gradients to the logo.
  • Separate the parts of the logo.
  • Place it on a colour that makes it hard to see.

Full guidelines

The designer's document: logo lockups, safe space and examples.

OpenDownload

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